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Cinema by Yves Saint Laurent 2.7oz Women EDP Spray
$87.99
Sale price
$87.99
Regular price
$239.99
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"Came sealed and exactly like the ones from the department store. My customers always ask if it's original and now I can say yes with no doubt."
"This one lasts all day on the skin. That's the kind of thing that gets me repeat buyers, they come back for the same scent."
"Sells fast for me every time. Good price point so I still make solid margin even when I keep mine competitive."
"Ordered this a few times now and it's always the same quality. No surprises, which is exactly what I need to keep stocking it."
Cinema — a reference that needs no explaining at the counter
Cinema by Yves Saint Laurent is a reference that needs no explaining at the counter. It belongs to the Cinema line, of which this catalogue carries 4 references — enough to build a branded facing rather than stocking a single orphan SKU. The house carries a loyalty most brands never get. A customer who found her scent in Black Opium or Libre buys the same bottle for years, and that is the repeat business a fragrance section runs on.
Every unit is authentic and sealed. The higher the price, the more the customer is paying for certainty as much as for scent — so being able to stand behind the bottle is part of what you sell.
Fragrance Composition
Olfactory family: Floral Oriental
Top notes: Cyclamen, Clementine, Almond Blossom
Heart notes: Amaryllis, Peony, Jasmine
Base notes: Vanilla, Amber, Benzoin, White Musk
The result is luminous, powdery and glamorous — that one line is usually all a customer needs to hear before trying it.
Commercial Details
Size: 80 ml spray
Concentration: Eau de Parfum (EDP)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Yves Saint Laurent stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Cinema targets female buyers 18-50. Moves well through perfumerias, beauty boutiques and gift retail. Rotates all year with no real dead season — the kind of reference that keeps turning between launches. Natural cross-sells from this catalogue: Saharienne, Black Opium, Paris, Rive Gauche.
Positioning
Give YSL a block of its own at eye level. This is a house customers come in naming, and at this ticket the ones who have to hunt for it often leave and buy it somewhere else. Group the Cinema line in one block — the flankers sell to the customer who already owns the original. Hold your price near the market: at this level of recognition the customer is buying the name, and a deep discount reads as a reason to doubt the bottle rather than a reason to buy it.
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