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Yellow Diamond Intense by Versace 1.7oz Women EDP Spray
$42.49
Sale price
$42.49
Regular price
$107.99
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"Came sealed and exactly like the ones from the department store. My customers always ask if it's original and now I can say yes with no doubt."
"This one lasts all day on the skin. That's the kind of thing that gets me repeat buyers, they come back for the same scent."
"Sells fast for me every time. Good price point so I still make solid margin even when I keep mine competitive."
"Ordered this a few times now and it's always the same quality. No surprises, which is exactly what I need to keep stocking it."
Yellow Diamond Intense — one of the few bottles that sells itself off the shelf
Yellow Diamond Intense by Versace is one of the few bottles that sells itself off the shelf. It belongs to the Yellow Diamond line, of which this catalogue carries 11 references — enough to build a branded facing rather than stocking a single orphan SKU. The Medusa head does sales work from across the room. Versace bottles are recognised on sight, and that recognition is what converts a browser who was not planning to buy anything.
Genuine units, sealed in the original box. A fake does not cost you one sale; it costs the customer who wore it and told a friend. That is the real number, and it is why sourcing comes before price in designer.
Fragrance Composition
Olfactory family: Floral Amber
Top notes: Citron, Pear, Neroli, Bergamot
Heart notes: Orange Blossom, Freesia, Osmanthus, Jasmine
Base notes: Amber, Benzoin, Musk, Guaiac Wood
It wears richer, warmer floral. Put that on the shelf talker and it does most of the selling.
Commercial Details
Size: 50 ml spray
Concentration: Eau de Parfum (EDP)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Versace stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Yellow Diamond Intense targets female buyers 18-50. Moves well through perfumerias, beauty boutiques and gift retail. Rotates all year, with its strongest weeks once the weather turns. Natural cross-sells from this catalogue: Yellow Diamond, Yellow Diamond Mini Splash, Yellow Diamond 3-Piece Set, Bright Crystal Mini.
Positioning
Face the bottles out and give the house its own block — half of what sells Versace is the packaging being seen, and a customer who has to hunt for it often leaves without it. Group the Yellow Diamond line in one block — the flankers sell to the customer who already owns the original. Hold your price near the market: at this level of recognition the customer is buying the name, and a deep discount reads as a reason to doubt the bottle rather than a reason to buy it.
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