Dylan Blue Mini by Versace 0.17oz Women EDP Splash
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Dylan Blue Mini Splash — the travel size that converts browsers into buyers
Dylan Blue Mini Splash by Versace is the travel size that converts browsers into buyers. It belongs to the Dylan Blue line, of which this catalogue carries 11 references — enough to build a branded facing rather than stocking a single orphan SKU. Versace advertising runs constantly and does the introducing for you. The customer arrives already knowing the bottle; the retailer only has to have it in stock.
Authentic, sealed, original presentation. Eros is one of the most copied bottles in the trade and the fakes are convincing on a shelf — which makes where you buy your stock the decision that matters most in this house.
Fragrance Composition
Olfactory family: Floral Fruity Woody
Top notes: Granny Smith Apple, Blackcurrant, Clover, Shiso
Heart notes: Rose, Jasmine, Peach
Base notes: Styrax, White Woods, Musk, Patchouli
The overall impression is crisp fruity floral on woody musk, and that is what closes the sale at the counter.
Commercial Details
Size: 5 ml miniature
Concentration: Eau de Parfum (EDP)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Versace stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Dylan Blue Mini Splash targets female buyers 18-50. Moves well through perfumerias, beauty boutiques and gift retail. Low ticket and high repeat — this is basket-filler rather than a destination purchase. Natural cross-sells from this catalogue: Dylan Blue, Dylan Blue Deodorant, Dylan Blue Mini, Yellow Diamond.
Positioning
Face the bottles out and give the house its own block — half of what sells Versace is the packaging being seen, and a customer who has to hunt for it often leaves without it. Group the Dylan Blue line in one block — the flankers sell to the customer who already owns the original. Position it beside the matching spray as an add-on: it lifts ticket size without asking the buyer for a second decision. Hold your price near the market: at this level of recognition the customer is buying the name, and a deep discount reads as a reason to doubt the bottle rather than a reason to buy it.
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