Atelier Cedrat De Diamante by Versace 3.4oz Unisex EDP Spray
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Atelier Cedrat De Diamante — a name customers walk in already asking for
Atelier Cedrat De Diamante by Versace is a name customers walk in already asking for. It belongs to the Atelier line, of which this catalogue carries 6 references — enough to build a branded facing rather than stocking a single orphan SKU. Versace lives at the accessible end of designer — premium enough that the customer feels it was a real purchase, priced where they do not have to think about it for a week first.
Genuine units, sealed in the original box. A fake does not cost you one sale; it costs the customer who wore it and told a friend. That is the real number, and it is why sourcing comes before price in designer.
Fragrance Composition
Olfactory family: Citrus Woody
Top notes: Italian Lemon, Pink Grapefruit
Heart notes: Vetiver, Cedarwood
It wears zesty italian citrus over dry woods. Put that on the shelf talker and it does most of the selling.
Commercial Details
Size: 100 ml spray
Concentration: Eau de Parfum (EDP)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Versace stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Atelier Cedrat De Diamante targets buyers 18-50 across genders. Moves well through perfumerias, fragrance specialists and gift retail. A warm-weather mover; stock it deeper going into the hot half of the year. Natural cross-sells from this catalogue: Atelier Vanille Rouge, Atelier Santal Boise, Atelier Figue Blanche, Eros Energy 3-Piece Set.
Positioning
Face the bottles out and give the house its own block — half of what sells Versace is the packaging being seen, and a customer who has to hunt for it often leaves without it. Group the Atelier line in one block — the flankers sell to the customer who already owns the original. Hold your price near the market: at this level of recognition the customer is buying the name, and a deep discount reads as a reason to doubt the bottle rather than a reason to buy it.
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