360 Pink by Perry Ellis 4-Piece Set 3.4oz Women EDP Spray

360 Pink by Perry Ellis 4-Piece Set 3.4oz Women EDP Spray — a boxed set, and in this house the set is the main event rather than the extra

360 Pink by Perry Ellis 4-Piece Set 3.4oz Women EDP Spray is the 4-piece 360 Pink set. This catalogue carries 121 Perry Ellis references across 54 distinct fragrances, 41 of them in the 360 line. The 360 line is the reason this brand earns a fixture. Nine bottles, colour-coded, and a customer who does not ask for a fragrance name — they ask for the red one, or the purple one. Stand them together and the fixture merchandises itself; split them up and you have nine anonymous bottles. Note that the women's 360 without a colour is an eau de toilette while the coloured women's ones are eau de parfum: same family, different products.

The set is the product here. Forty-four of the 121 references in this catalogue are multi-piece boxes — more than a third, and a higher share than any other house we carry. That is not an accident: this brand is bought as a gift more often than it is bought for the buyer. A boxed set turns a thirty-dollar decision into a sixty-dollar one without asking the customer to like the fragrance any more than they already did.

Sealed retail stock in the original box. Volume designer brands attract counterfeit supply in proportion to how well they sell, and the cheaper the bottle the less a customer inspects it. Buying the provenance costs you nothing here and protects the one thing you cannot restock, which is a customer.

Set Contents

100 ml eau de parfum, body lotion, shower gel and a 7.5 ml mini spray.

Fragrance Composition

Olfactory family: Floral Woody
Top notes: Lily, Rose, Osmanthus, Mandarin Blossom
Heart notes: Lotus, Lily of the Valley, Lavender, Sage
Base notes: Sandalwood, Musk, Vetiver, Amber, Vanilla

The fragrance in the box reads as a soft powdery rose and lily over musky sandalwood.

Note on sourcing: Perry Ellis publishes very little note data of its own. The pyramid above is what two independent retailers agree on. We flag that rather than present it as an official breakdown.

Commercial Details

Size: 100 ml plus accompanying pieces
Concentration: Eau de Parfum
Gender: Women
Line: 360
Brand: Perry Ellis — American designer house, and one of the few whose name a customer knows from clothing before fragrance
Presentation: Sealed gift box, original presentation
Authenticity: Genuine Perry Ellis stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle

Retailer Insights

The 360 line sells to customers 18-45 across both genders, and heavily to the buyer who wants a designer name without a designer price. Colour recognition does most of the selling. Moves through beauty supply, perfume shops, discount and value retail, barbershops, convenience and gift retail, and online marketplaces. No season to wait for. Put this on a standing reorder rather than a seasonal buy. Sets carry their own season: they move when people are buying for other people, which is a different rhythm from the bottles beside them. Natural cross-sells from this catalogue: 360, 360 Purple, 360 Black.

Positioning

Face the boxes forward and keep them at the front, because the gift buyer is not reading — they are scanning for something that looks like a present. Put the matching single bottle beside the set so the customer who only wants the fragrance still has somewhere to land, and resist discounting the box: the presentation is most of what is being paid for, and cutting the price on it is cutting the price on the wrapping.