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1 Million by Paco Rabanne 3.4oz Men EDT Tester
$51.99
Sale price
$51.99
Regular price
$134.99
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"Came sealed and exactly like the ones from the department store. My customers always ask if it's original and now I can say yes with no doubt."
"This one lasts all day on the skin. That's the kind of thing that gets me repeat buyers, they come back for the same scent."
"Sells fast for me every time. Good price point so I still make solid margin even when I keep mine competitive."
"Ordered this a few times now and it's always the same quality. No surprises, which is exactly what I need to keep stocking it."
1 Million — a tester unit for the sampling counter
1 Million by Paco Rabanne is a tester unit for the sampling counter. It belongs to the 1 Million line, of which this catalogue carries 6 references — enough to build a branded facing rather than stocking a single orphan SKU. Note for your listings: the house now brands newer releases simply as Rabanne. Same maison, same juice — worth knowing so mixed packaging on your shelf does not read as a red flag to customers.
Authentic tester stock. Testers let a retailer put the real thing on a customer's wrist without opening a sellable unit. The juice is identical; only the outer packaging differs.
Fragrance Composition
Olfactory family: Woody Spicy
Top notes: Blood Mandarin, Grapefruit, Mint
Heart notes: Cinnamon, Rose, Spicy Notes
Base notes: Leather, Amber, Patchouli, Woody Notes
The result is bold, spicy and seductive — that one line is usually all a customer needs to hear before trying it.
Commercial Details
Size: 100 ml spray
Concentration: Eau de Toilette (EDT)
Presentation: Tester unit — original juice, plain or reduced outer box, intended for counter sampling
Authenticity: Genuine Paco Rabanne stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
1 Million targets male buyers 20-50. Moves well through perfumerias, barbershops and department-adjacent retail. Tester units carry a lower cost per bottle, which makes them the economical way to keep the counter sampled without opening sellable stock. Natural cross-sells from this catalogue: 1 Million 3-Piece Set, Phantom Legion, Phantom, Invictus Onyx.
Positioning
These bottles are display pieces in their own right — face them out rather than lining them up spine-on, because the packaging is half of why this house sells. Group the 1 Million line in one block — the flankers sell to the customer who already owns the original. Keep the tester open on the counter and the sealed units behind it; that pairing is what turns a sniff into a sale. Hold your price near the market: at this level of recognition the customer is buying the name, and a deep discount reads as a reason to doubt the bottle rather than a reason to buy it.
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