Mashrabya by Lattafa 3.4oz Unisex EDP Spray
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Order one bottle or a hundred.
Mashrabya — a spiced Arabic profile that anchors the shelf
Mashrabya by Lattafa is a spiced Arabic profile that anchors the shelf. Lattafa is the Arabic house US independents ask for by name, and it is the entry point most customers use into the category. Stocked here as authentic retail presentation, sealed and ready for shelf or online listing.
Fragrance Composition
Olfactory family: Oriental Spicy
Top notes: Apple Shisha Accord, Pink Pepper
Heart notes: Cinnamon, Dates, Tobacco
Base notes: Vanilla, Caramel, Patchouli
The overall impression is sweet, spicy and smoky, and that is what closes the sale at the counter.
Commercial Details
Size: 100 ml Eau de Parfum spray
Concentration: Eau de Parfum (EDP) — house known in the category for high longevity and strong projection
Origin: Lattafa Perfumes UAE — authentic retail stock
Packaging: Sealed retail unit in original presentation box
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Mashrabya targets buyers 18-45 across genders. Moves well through niche fragrance retail, gift shops and general beauty outlets. Rotates all year, with its strongest weeks once the weather turns and warm Arabic profiles come forward. Natural cross-sells from this catalogue: Ansaam Silver, ASAD PERFUMED M SPRAY, Musk Mood, Al Awsaaf.
Positioning
Shelve it inside the Lattafa block rather than scattering it by scent family — buyers shop this house by brand, not by note. Sampling converts strongly here — customers commit far more readily after wearing it than from a blind purchase.
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