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Al Dur Al Maknoon Silver by Lattafa 3.4oz Unisex EDP Spray
$17.99
Sale price
$17.99
Regular price
$41.99
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Order one bottle or a hundred.
"Came sealed and exactly like the ones from the department store. My customers always ask if it's original and now I can say yes with no doubt."
"This one lasts all day on the skin. That's the kind of thing that gets me repeat buyers, they come back for the same scent."
"Sells fast for me every time. Good price point so I still make solid margin even when I keep mine competitive."
"Ordered this a few times now and it's always the same quality. No surprises, which is exactly what I need to keep stocking it."
Al Dur Al Maknoon Silver — a leather profile for the buyer who wants weight
Al Dur Al Maknoon Silver by Lattafa is a leather profile for the buyer who wants weight. It belongs to the Al family, of which this catalogue carries 14 references — enough to build a branded facing rather than stocking a single orphan SKU. Lattafa is the Arabic house US independents ask for by name, and it is the entry point most customers use into the category. Stocked here as authentic retail presentation, sealed and ready for shelf or online listing.
Fragrance Composition
Olfactory family: Leather Woody
Top notes: Bergamot, Apple, Pineapple
Heart notes: Birch, Patchouli, Jasmine
Base notes: Musk, Oakmoss, Leather, Amber
Customers describe it as fresh-fruity opening over smoky birch leather — useful shorthand for staff who have to sell it in one sentence.
Commercial Details
Size: 100 ml Eau de Parfum spray
Concentration: Eau de Parfum (EDP) — house known in the category for high longevity and strong projection
Origin: Lattafa Perfumes UAE — authentic retail stock
Packaging: Sealed retail unit in original presentation box
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Al Dur Al Maknoon Silver targets buyers 18-45 across genders. Moves well through niche fragrance retail, gift shops and general beauty outlets. Rotates all year with no real dead season — the kind of reference that keeps turning between launches. Natural cross-sells from this catalogue: Al Awsaaf, Al Nashama, Al Qiam Silver, Ansaam Silver.
Positioning
Shelve it inside the Lattafa block rather than scattering it by scent family — buyers shop this house by brand, not by note. Facing the Al line together drives the multi-bottle purchase, which is the norm in this price band. Sampling converts strongly here — customers commit far more readily after wearing it than from a blind purchase.
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Since 2013
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