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Seductive Homme Noir by Guess 3.4oz Men EDT Spray
$19.99
Sale price
$19.99
Regular price
$47.99
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"Came sealed and exactly like the ones from the department store. My customers always ask if it's original and now I can say yes with no doubt."
"This one lasts all day on the skin. That's the kind of thing that gets me repeat buyers, they come back for the same scent."
"Sells fast for me every time. Good price point so I still make solid margin even when I keep mine competitive."
"Ordered this a few times now and it's always the same quality. No surprises, which is exactly what I need to keep stocking it."
Seductive Homme Noir — an easy yes at the counter: the name is known and the price is not a decision
Seductive Homme Noir by Guess is an easy yes at the counter: the name is known and the price is not a decision. It belongs to the Seductive Homme line, of which this catalogue carries 9 references, inside a Guess range of 126 in all — enough to build a branded block instead of stocking one orphan bottle. Guess reaches a younger buyer than almost anything else on a fragrance shelf. The 8 oz mists start at teenage pocket money, and the customer who starts there comes back for the bottle later.
Sealed retail stock, original presentation. On a line you sell by the case, one bad batch costs you the whole reorder, not one sale.
Fragrance Composition
Olfactory family: Woody Aromatic
Top notes: Black Pepper, Grapefruit, Nutmeg
Heart notes: Lavandin, Orange Blossom, Apple
Base notes: Sandalwood, Amber
The result is a spicy fougere lift over smooth ambered wood — that one line is usually all a customer needs to hear before they try it.
Commercial Details
Size: 100 ml spray
Concentration: Eau de Toilette (EDT)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Guess stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Seductive Homme Noir targets male buyers 16-35. Moves well through perfumerias, mall retail, discount and gift counters. Demand builds as the weather turns, so treat it as a seasonal buy. Natural cross-sells from this catalogue: Seductive Homme, Seductive Homme Blue, Seductive Homme Red, Forever.
Positioning
Guess earns a wide, low block rather than a premium facing. It is an entry-price brand, and the way it makes money is depth of choice: the shopper who can see eight of them buys one. Keep the Seductive Homme references together, because the whole point of this line is that the customer chooses inside it. On price you can and should be competitive here — Guess is a price-led brand and the customer is comparing. Make your margin on the units and on the mist that goes in the same bag.
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