Live Irresistible Rosy Crush by Givenchy 2.5oz Women EDP Spray
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Live Irresistible Rosy Crush — a discontinued Givenchy that still has buyers looking for it
Live Irresistible Rosy Crush by Givenchy is a discontinued Givenchy that still has buyers looking for it. It belongs to the Live Irresistible line, of which this catalogue carries 6 references, inside a Givenchy range of 130 in all — enough to shelf the house as a block rather than as a single bottle. Givenchy is couture first and fragrance second, and the bottles are designed to look like it. On a shelf they read more expensive than they cost, which is exactly what you want from the middle of a fragrance wall.
Sealed, genuine archive stock. A customer hunting a discontinued fragrance has usually been disappointed once already. Being the seller who has the real thing is the reason they come back.
Fragrance Composition
Olfactory family: Floral Fruity
Top notes: Goji Berry, Pink Pepper, Bergamot
Heart notes: Rose, Peony
Base notes: Musk, Patchouli, Vanilla, Ambroxan
Customers describe it as a tart berry-bright rose trailing off into soft musk — useful shorthand for staff who have to sell it in one sentence.
Commercial Details
Size: 75 ml spray
Availability: Discontinued by the house — not reorderable from Givenchy
Concentration: Eau de Parfum (EDP)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Givenchy stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Live Irresistible Rosy Crush targets female buyers 18-45. Moves well through perfumerias, beauty boutiques and gift retail. A discontinued reference turns slower than a current pillar, but it comes with no price competition and a buyer looking specifically for it. Price it on scarcity rather than on volume. Natural cross-sells from this catalogue: Live Irresistible, Live Irresistible Delicieuse, Live Irresistible Blossom Crush, L'Interdit.
Positioning
Do not give a discontinued reference prime facing — it will not pull traffic on its own. Keep it where a customer who asks for it by name can be shown it, and let the listing do the finding: people hunting a retired fragrance search for it rather than browse for it. Group the Live Irresistible references together, because the flankers sell to the customer who already owns the original. On price you have room here that you do not have on the pillars: nobody else can restock this, so there is no reason to lead down on it.
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