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Acqua di Gio by Giorgio Armani 10.2oz Men EDT Spray
$106.49
Sale price
$106.49
Regular price
$293.99
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"Came sealed and exactly like the ones from the department store. My customers always ask if it's original and now I can say yes with no doubt."
"This one lasts all day on the skin. That's the kind of thing that gets me repeat buyers, they come back for the same scent."
"Sells fast for me every time. Good price point so I still make solid margin even when I keep mine competitive."
"Ordered this a few times now and it's always the same quality. No surprises, which is exactly what I need to keep stocking it."
Acqua di Gio — a pillar of the designer wall
Acqua di Gio by Giorgio Armani is a pillar of the designer wall. It belongs to the Acqua di Gio line, of which this catalogue carries 25 references — enough to build a branded facing rather than stocking a single orphan SKU. The house carries a loyalty most brands never get. A customer who found his scent in Acqua di Gio or hers in Si buys the same bottle for years, and that is the repeat business a fragrance section runs on.
Authentic, sealed, original presentation. Acqua di Gio is among the most counterfeited bottles in the category, and at this price the customer notices — which makes where you buy your stock the decision that matters most here.
Fragrance Composition
Olfactory family: Aromatic Aquatic
Top notes: Calabrian bergamot, neroli, green tangerine, lemon, lime
Heart notes: marine notes, jasmine, rosemary, persimmon, freesia
Base notes: patchouli, cedarwood, white musk, amber
The result is clean, salty and effortlessly wearable — that one line is usually all a customer needs to hear before trying it.
Commercial Details
Size: 300 ml spray
Concentration: Eau de Toilette (EDT)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Giorgio Armani stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Acqua di Gio targets male buyers 20-55. Moves well through perfumerias, barbershops and department-adjacent retail. Sells hardest in warm months, which makes it a useful counterweight to the heavier stock on the shelf. Natural cross-sells from this catalogue: Acqua di Gio Parfum, Acqua di Gio Profumo, Acqua di Gio Absolu, Emporio Armani Diamonds Black Carat.
Positioning
Give Giorgio Armani a block of its own at eye level. This is a house customers come in naming, and at this ticket the ones who have to hunt for it often leave and buy it somewhere else. Group the Acqua di Gio line in one block — the flankers sell to the customer who already owns the original. Hold your price near the market: at this level of recognition the customer is buying the name, and a deep discount reads as a reason to doubt the bottle rather than a reason to buy it.
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