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Velvet Pure by Dolce & Gabbana 5.0oz Women EDP Spray
$118.49
Sale price
$118.49
Regular price
$329.99
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"Came sealed and exactly like the ones from the department store. My customers always ask if it's original and now I can say yes with no doubt."
"This one lasts all day on the skin. That's the kind of thing that gets me repeat buyers, they come back for the same scent."
"Sells fast for me every time. Good price point so I still make solid margin even when I keep mine competitive."
"Ordered this a few times now and it's always the same quality. No surprises, which is exactly what I need to keep stocking it."
Velvet Pure — a reference that needs no explaining at the counter
Velvet Pure by Dolce & Gabbana is a reference that needs no explaining at the counter. It belongs to the Velvet line, of which this catalogue carries 6 references — enough to build a branded facing rather than stocking a single orphan SKU. Few designer houses hold their value on the shelf like this one. Recognition this deep means the bottle needs no story told at the counter — it needs to be in stock.
Every unit is authentic and sealed. Copies of this house circulate widely at every level of the trade, so being able to stand behind what you sell is itself an argument at the counter.
Fragrance Composition
Olfactory family: Green Floral
Top notes: Galbanum, Fig Leaf, Jasmine, Labdanum
Heart notes: Narcissus, Neroli, Geranium
Base notes: Haitian Vetiver, Orris Root
Customers describe it as green, crisp and elegant — useful shorthand for staff who have to sell it in one sentence.
Commercial Details
Size: 150 ml spray
Concentration: Eau de Parfum (EDP)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Dolce & Gabbana stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Velvet Pure targets female buyers 18-50. Moves well through perfumerias, beauty boutiques and gift retail. Sells at an even pace year-round, which makes it easy to forecast and easy to reorder. Natural cross-sells from this catalogue: Velvet Patchouli, Velvet Wood, Velvet Sublime, Light Blue Intense.
Positioning
Put it at eye level in the designer section rather than filed by scent family — customers shop this house by name, and the ones who have to hunt for it often leave without it. Group the Velvet line in one block — the flankers sell to the customer who already owns the original. Hold your price near the market: at this level of recognition the customer is buying the name, and a deep discount reads as a reason to doubt the bottle rather than a reason to buy it.
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