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CK In2U by Calvin Klein 1.7oz Women EDT Spray
$16.49
Sale price
$16.49
Regular price
$38.99
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"Came sealed and exactly like the ones from the department store. My customers always ask if it's original and now I can say yes with no doubt."
"This one lasts all day on the skin. That's the kind of thing that gets me repeat buyers, they come back for the same scent."
"Sells fast for me every time. Good price point so I still make solid margin even when I keep mine competitive."
"Ordered this a few times now and it's always the same quality. No surprises, which is exactly what I need to keep stocking it."
CK In2U — a name customers walk in already asking for
CK In2U by Calvin Klein is a name customers walk in already asking for. It belongs to the CK In2U line, of which this catalogue carries 6 references — enough to build a branded facing rather than stocking a single orphan SKU. The house sells across an unusually wide age range, from teenagers buying their first bottle of CK One to buyers who have worn Eternity since the nineties. Few brands on the wall cover that much ground.
Genuine units, sealed in the original box. A fake does not cost you one sale; it costs the customer who wore it and told a friend. At this volume, that customer is worth too much to risk.
Fragrance Composition
Olfactory family: Floral Fruity Amber
Top notes: pink grapefruit, sicilian bergamot, red currant leaf
Heart notes: cactus, orchid
Base notes: vanilla, red cedar, amber
It wears juicy, flirty and young. Put that on the shelf talker and it does most of the selling.
Commercial Details
Size: 50 ml spray
Concentration: Eau de Toilette (EDT)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Calvin Klein stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
CK In2U targets female buyers 18-55. Moves well through perfumerias, beauty boutiques and gift retail. A warm-weather mover; stock it deeper going into the hot half of the year. Natural cross-sells from this catalogue: Mini, Truth, Eternity Summer Daze, Euphoria Pure Gold.
Positioning
Give Calvin Klein a block of its own at eye level. This is a house customers come in naming, and the ones who have to hunt for it often leave and buy it somewhere else. Group the CK In2U line in one block — the flankers sell to the customer who already owns the original. Hold your price near the market: at this level of recognition the customer is buying the name, and a deep discount reads as a reason to doubt the bottle rather than a reason to buy it.
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