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CK Be by Calvin Klein 3.3oz Unisex EDT Tester
$16.49
Sale price
$16.49
Regular price
$38.99
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Order one bottle or a hundred.
"Came sealed and exactly like the ones from the department store. My customers always ask if it's original and now I can say yes with no doubt."
"This one lasts all day on the skin. That's the kind of thing that gets me repeat buyers, they come back for the same scent."
"Sells fast for me every time. Good price point so I still make solid margin even when I keep mine competitive."
"Ordered this a few times now and it's always the same quality. No surprises, which is exactly what I need to keep stocking it."
CK Be — a tester unit for the sampling counter
CK Be by Calvin Klein is a tester unit for the sampling counter. It belongs to the CK Be line, of which this catalogue carries 5 references — enough to build a branded facing rather than stocking a single orphan SKU. CK One, Eternity, Obsession and Euphoria are four of the most recognised fragrance names ever sold in the United States. This is not a house you introduce — it is one customers arrive naming.
Authentic tester stock. Testers let a retailer put the real thing on a customer's wrist without opening a sellable unit. The juice is identical; only the outer packaging differs.
Fragrance Composition
Olfactory family: Aromatic Woody Musk
Top notes: bergamot, juniper berry, mandarin, mint, lavender
Heart notes: magnolia, peach, jasmine, light spices
Base notes: sandalwood, opoponax, tonka bean, cedar, white musk
The overall impression is cool, minty-green and quietly androgynous, and that is what closes the sale at the counter.
Commercial Details
Size: 100 ml spray
Concentration: Eau de Toilette (EDT)
Presentation: Tester unit — original juice, plain or reduced outer box, intended for counter sampling
Authenticity: Genuine Calvin Klein stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
CK Be targets buyers 16-45 across genders. Moves well through perfumerias, mall retail and gift counters. Tester units carry a lower cost per bottle, which makes them the economical way to keep the counter sampled without opening sellable stock. Natural cross-sells from this catalogue: CK Be 2-Piece Set, CK Everyone, CK One Summer 2019, CK One Summer 2020.
Positioning
Give Calvin Klein a block of its own at eye level. This is a house customers come in naming, and the ones who have to hunt for it often leave and buy it somewhere else. Group the CK Be line in one block — the flankers sell to the customer who already owns the original. Keep the tester open on the counter and the sealed units behind it; that pairing is what turns a sniff into a sale. Hold your price near the market: at this level of recognition the customer is buying the name, and a deep discount reads as a reason to doubt the bottle rather than a reason to buy it.
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