Weekend by Burberry 1.7oz Men EDT Spray
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Order one bottle or a hundred.
Weekend — one of the few bottles that sells itself off the shelf
Weekend by Burberry is one of the few bottles that sells itself off the shelf. It belongs to the Weekend line, of which this catalogue carries 4 references — enough to build a branded facing rather than stocking a single orphan SKU. These are catalogue staples with decades of advertising behind them. The customer walks to the counter already decided; the retailer only has to have it in stock.
Authentic, sealed, original presentation. Her and Brit are among the most counterfeited bottles in the category precisely because they are so widely known — which makes where you buy your stock the decision that matters most here.
Fragrance Composition
Olfactory family: Citrus Aromatic
Top notes: lemon, grapefruit, tangerine, pineapple
Heart notes: ivy leaves, oakmoss, sandalwood
Base notes: honey, amber, musk
On skin it reads as bright citrus opening over a warm honeyed dry-down, relaxed. Lead with that when a shopper asks what it smells like.
Commercial Details
Size: 50 ml spray
Concentration: Eau de Toilette (EDT)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Burberry stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Weekend targets male buyers 18-55. Moves well through perfumerias, barbershops and department-adjacent retail. Peaks when the weather is warm and buyers shift toward lighter, brighter compositions. Natural cross-sells from this catalogue: Hero Parfum, Mr. Burberry, Brit, Hero.
Positioning
Give Burberry a block of its own at eye level. This is a house customers come in naming, and the ones who have to hunt for it often leave and buy it somewhere else. Group the Weekend line in one block — the flankers sell to the customer who already owns the original. Hold your price near the market: at this level of recognition the customer is buying the name, and a deep discount reads as a reason to doubt the bottle rather than a reason to buy it.
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