Brit by Burberry 3.4oz Men EDT Tester
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Order one bottle or a hundred.
Brit — a tester unit for the sampling counter
Brit by Burberry is a tester unit for the sampling counter. It belongs to the Brit line, of which this catalogue carries 16 references — enough to build a branded facing rather than stocking a single orphan SKU. Her, Hero and Brit are three of the most recognised fragrance names in British fashion, and the check is a pattern customers know before they know the scent.
Same fragrance, same bottle, working packaging. A tester is the authentic product supplied for sampling — identical juice to the sealed unit, plain or reduced outer carton, lower cost per bottle.
Fragrance Composition
Olfactory family: Woody Spicy
Top notes: bergamot, green mandarin, cardamom, ginger
Heart notes: nutmeg, wild rose, orris
Base notes: tonka bean, patchouli, grey musk, cedarwood
The overall impression is warm spicy citrus, smart and understated, and that is what closes the sale at the counter.
Commercial Details
Size: 100 ml spray
Concentration: Eau de Toilette (EDT)
Presentation: Tester unit — original juice, plain or reduced outer box, intended for counter sampling
Authenticity: Genuine Burberry stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Brit targets male buyers 18-55. Moves well through perfumerias, barbershops and department-adjacent retail. Tester units carry a lower cost per bottle, which makes them the economical way to keep the counter sampled without opening sellable stock. Natural cross-sells from this catalogue: Brit Splash, Brit Rhythm, Brit 3-Piece Set, Hero Parfum.
Positioning
Give Burberry a block of its own at eye level. This is a house customers come in naming, and the ones who have to hunt for it often leave and buy it somewhere else. Group the Brit line in one block — the flankers sell to the customer who already owns the original. Keep the tester open on the counter and the sealed units behind it; that pairing is what turns a sniff into a sale. Hold your price near the market: at this level of recognition the customer is buying the name, and a deep discount reads as a reason to doubt the bottle rather than a reason to buy it.
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