360 Midnight Cherry by Perry Ellis 3.4oz Women EDP Spray
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360 Midnight Cherry by Perry Ellis 3.4oz Women EDP Spray — stock to sell from without rationing it
360 Midnight Cherry by Perry Ellis 3.4oz Women EDP Spray is 100 ml of 360 Midnight Cherry in eau de parfum, from Perry Ellis — an American mass-market staple that now lives almost entirely in clearance channels.
This is turnover, not prestige, and it should be bought that way. The 360 line has been on shelves for three decades and half the country knows the name, but the newer versions live in clearance distribution: they arrive, they sell, and they are not replaced. Buy the lot you can actually turn, and do not build a permanent fixture on something you may never see offered again.
With 143 units you can sell without rationing. That changes the approach: here a visible stack, a round price and a fixed position all make sense, because the reference will carry a full month of selling without you hiding the last bottle.
Genuine units in the original carton. At a low price point the channel is tempted to mix sources, and the 360 customer is exactly the one who notices, because they have been smelling the same fragrance for years.
Fragrance Composition
Published notes: none
Nothing has been released about how this one smells, and every note list we traced for it turned out to belong to a different reference in the same line. We will not print borrowed notes. Sell it off the bottle and off a tester, and when a customer asks, say no breakdown has been released. That answer costs you nothing, and a wrong one costs you the sale after it.
Commercial Details
Size: 100 ml (3.4 oz)
Concentration: Eau de Parfum
Gender: Women
Brand: Perry Ellis
Presentation: Factory-sealed in its own carton
Authenticity: Genuine Perry Ellis stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Bought on name and habit, and often as a gift or a replacement. This customer does not read listings; they recognise the bottle. That makes it easy to sell and easy to get wrong. Sells through mass retail, discount perfumery, outlet and marketplaces.
Positioning
The hazard here has a name: the 360 line has so many versions that a customer asks for "the red one" and leaves with a different bottle. Spell each version out in full on the ticket instead of writing the number alone, and keep same-colour versions adjacent so the comparison happens by eye. Do not invent notes in your own listing either — across much of this line the house has published none, and saying so reads as more credible than filling the gap.
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