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Atelier Figue Blanche by Versace 3.4oz Unisex EDP Spray
$226.99
Sale price
$226.99
Regular price
$629.99
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"Came sealed and exactly like the ones from the department store. My customers always ask if it's original and now I can say yes with no doubt."
"This one lasts all day on the skin. That's the kind of thing that gets me repeat buyers, they come back for the same scent."
"Sells fast for me every time. Good price point so I still make solid margin even when I keep mine competitive."
"Ordered this a few times now and it's always the same quality. No surprises, which is exactly what I need to keep stocking it."
Atelier Figue Blanche — a name customers walk in already asking for
Atelier Figue Blanche by Versace is a name customers walk in already asking for. It belongs to the Atelier line, of which this catalogue carries 6 references — enough to build a branded facing rather than stocking a single orphan SKU. Versace lives at the accessible end of designer — premium enough that the customer feels it was a real purchase, priced where they do not have to think about it for a week first.
Authentic, sealed, original presentation. Eros is one of the most copied bottles in the trade and the fakes are convincing on a shelf — which makes where you buy your stock the decision that matters most in this house.
Fragrance Composition
Olfactory family: Woody Floral
Top notes: Italian Bergamot, Mandarin, Black Pepper
Heart notes: White Fig, Sambac Jasmine, Rose Absolute
Base notes: Carrot Seed, Cedarwood, Incense, Ambrettolide
The overall impression is sunny mediterranean fig, and that is what closes the sale at the counter.
Commercial Details
Size: 100 ml spray
Concentration: Eau de Parfum (EDP)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Versace stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Atelier Figue Blanche targets buyers 18-50 across genders. Moves well through perfumerias, fragrance specialists and gift retail. Its season is warm weather — light enough that customers reach for it when richer scents feel like too much. Natural cross-sells from this catalogue: Atelier Vanille Rouge, Atelier Santal Boise, Atelier Jasmin Au Soleil, Eros Energy 3-Piece Set.
Positioning
Face the bottles out and give the house its own block — half of what sells Versace is the packaging being seen, and a customer who has to hunt for it often leaves without it. Group the Atelier line in one block — the flankers sell to the customer who already owns the original. Hold your price near the market: at this level of recognition the customer is buying the name, and a deep discount reads as a reason to doubt the bottle rather than a reason to buy it.
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