Acqua Essenziale Blu by Salvatore Ferragamo 1.7oz Men EDT Spray
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Acqua Essenziale Blu — a name customers recognise from the shoes and the bags before they smell it
Acqua Essenziale Blu by Salvatore Ferragamo is a name customers recognise from the shoes and the bags before they smell it. It belongs to the Acqua Essenziale line, of which this catalogue carries 9 references, inside a Ferragamo range of 140 in all — enough to build the brand a facing of its own rather than stocking one orphan bottle. Ferragamo fragrance is licensed to Inter Parfums, which is why the line has stayed in steady production and distribution while a lot of designer fragrance has become erratic to source.
Genuine units, sealed in the original box. A counterfeit does not cost you one sale — it costs the customer who wore it and told a friend the brand smells wrong.
Fragrance Composition
Olfactory family: Woody Aromatic
Top notes: bergamot, grapefruit, cardamom
Heart notes: lavender, cypriol, tonka bean
Base notes: cedarwood, patchouli, ambroxan, benzoin
It wears bright and citrusy up front, settling into a smooth ambery wood that feels more polished than aquatic. Put that on the shelf talker and it does most of the selling.
Commercial Details
Size: 50 ml spray
Concentration: Eau de Toilette (EDT)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Salvatore Ferragamo stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Acqua Essenziale Blu targets male buyers 25-55. Moves well through perfumerias, department-adjacent retail and gift counters. No season it disappears in, which is what you want from the middle of a fragrance wall. Natural cross-sells from this catalogue: Acqua Essenziale Colonia, Acqua Essenziale, Incanto, Uomo.
Positioning
Ferragamo earns a block at eye level in the middle of the designer wall. It is a name customers recognise without a shelf talker, and the price lets you say yes to a buyer who balked at the tier above. Group the Acqua Essenziale references together — the flankers sell to the customer who already owns the original. On price, hold near the market rather than leading down. Ferragamo's whole pitch is an Italian luxury name at a reasonable price — discount it too hard and you are selling a cheap bottle instead.
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