18 Sensual by Perry Ellis 4-Piece Set 3.4oz Women EDP Spray
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18 Sensual by Perry Ellis 4-Piece Set 3.4oz Women EDP Spray — a boxed set, and in this house the set is the main event rather than the extra
18 Sensual by Perry Ellis 4-Piece Set 3.4oz Women EDP Spray is the 4-piece 18 Sensual set. This catalogue carries 121 Perry Ellis references across 54 distinct fragrances, 14 of them in the 18 line. 18 is the brand's second pillar and its most modern-smelling one. It is the bottle that keeps a younger customer in this section instead of walking to the mall, and the flanker tree (Intense, Fuego, Orchid, Sensual) is deep enough to give it a block of its own.
The set is the product here. Forty-four of the 121 references in this catalogue are multi-piece boxes — more than a third, and a higher share than any other house we carry. That is not an accident: this brand is bought as a gift more often than it is bought for the buyer. A boxed set turns a thirty-dollar decision into a sixty-dollar one without asking the customer to like the fragrance any more than they already did.
Sealed retail stock in the original box. Volume designer brands attract counterfeit supply in proportion to how well they sell, and the cheaper the bottle the less a customer inspects it. Buying the provenance costs you nothing here and protects the one thing you cannot restock, which is a customer.
Set Contents
100 ml eau de parfum, body mist, a mini spray and shower gel.
Fragrance Composition
Olfactory family: Floral Fruity
Key notes: Mandarin Orange, Pear, Jasmine Sambac, Lily of the Valley, Blonde Woods, Freesia, Musk, Vanilla
It reads as a fresh pear and citrus floral drying down soft, woody and musky.
The materials above are confirmed, but the available sources disagree on which sit in the top, the heart and the base. We list them without a split rather than invent one.
Commercial Details
Size: 100 ml plus accompanying pieces
Concentration: Eau de Parfum
Gender: Women
Line: 18
Brand: Perry Ellis — American designer house, and one of the few whose name a customer knows from clothing before fragrance
Presentation: Sealed gift box, original presentation
Authenticity: Genuine Perry Ellis stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
18 sells to men and women 18-35 who find the older lines dated. It is the most contemporary thing in this house and the one that most often gets bought after a spray. Moves through beauty supply, perfume shops, discount and value retail, barbershops, convenience and gift retail, and online marketplaces. No season to wait for. Put this on a standing reorder rather than a seasonal buy. Sets carry their own season: they move when people are buying for other people, which is a different rhythm from the bottles beside them. Natural cross-sells from this catalogue: 18, 18 Orchid, 18 Fuego.
Positioning
Face the boxes forward and keep them at the front, because the gift buyer is not reading — they are scanning for something that looks like a present. Put the matching single bottle beside the set so the customer who only wants the fragrance still has somewhere to land, and resist discounting the box: the presentation is most of what is being paid for, and cutting the price on it is cutting the price on the wrapping.
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