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Rave Pure Desire Gold by Lattafa 3.4oz Women EDP Spray
$17.99
Sale price
$17.99
Regular price
$41.99
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"Came sealed and exactly like the ones from the department store. My customers always ask if it's original and now I can say yes with no doubt."
"This one lasts all day on the skin. That's the kind of thing that gets me repeat buyers, they come back for the same scent."
"Sells fast for me every time. Good price point so I still make solid margin even when I keep mine competitive."
"Ordered this a few times now and it's always the same quality. No surprises, which is exactly what I need to keep stocking it."
Rave Pure Desire Gold — a gourmand for the sweet-scent buyer
Rave Pure Desire Gold by Lattafa is a gourmand for the sweet-scent buyer. It belongs to the Rave family, of which this catalogue carries 5 references — enough to build a branded facing rather than stocking a single orphan SKU. Lattafa is the Arabic house US independents ask for by name, and it is the entry point most customers use into the category. Stocked here as authentic retail presentation, sealed and ready for shelf or online listing.
Fragrance Composition
Olfactory family: Floral Gourmand
Top notes: Mandarin, Amber
Heart notes: Carnation, Clove, Lily Of The Valley, White Flowers
Base notes: Caramel, Vanilla, Ambergris
Expect it to come across as sweet, spicy-floral and cozy — worth putting on the shelf talker.
Commercial Details
Size: 100 ml Eau de Parfum spray
Concentration: Eau de Parfum (EDP) — house known in the category for high longevity and strong projection
Origin: Lattafa Perfumes UAE — authentic retail stock
Packaging: Sealed retail unit in original presentation box
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Rave Pure Desire Gold targets female buyers 18-45. Moves well through beauty boutiques, salons and gift retail. Its volume is weighted toward cool weather, when this kind of warmth is what buyers are shopping for. Natural cross-sells from this catalogue: Rave Now Black 3-Piece Set, Rave Now Rouge, Rave Now White, Haya.
Positioning
Shelve it inside the Lattafa block rather than scattering it by scent family — buyers shop this house by brand, not by note. Facing the Rave line together drives the multi-bottle purchase, which is the norm in this price band. Sampling converts strongly here — customers commit far more readily after wearing it than from a blind purchase.
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