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Masa by Lattafa 3.4oz Unisex EDP Spray
$39.49
Sale price
$39.49
Regular price
$98.99
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Order one bottle or a hundred.
"Came sealed and exactly like the ones from the department store. My customers always ask if it's original and now I can say yes with no doubt."
"This one lasts all day on the skin. That's the kind of thing that gets me repeat buyers, they come back for the same scent."
"Sells fast for me every time. Good price point so I still make solid margin even when I keep mine competitive."
"Ordered this a few times now and it's always the same quality. No surprises, which is exactly what I need to keep stocking it."
Masa — a floral with broad appeal
Masa by Lattafa is a floral with broad appeal. Lattafa is the Arabic house US independents ask for by name, and it is the entry point most customers use into the category. Stocked here as authentic retail presentation, sealed and ready for shelf or online listing.
Fragrance Composition
Olfactory family: Fruity Floral
Top notes: Saffron, Lemon, Pink Pepper, Mango
Heart notes: Osmanthus, Violet Leaf, Orange Flower, Ginger
Base notes: Everlasting Flower, Mineral Amber, Patchouli, Suede
The result is bright, fruity and radiant — that one line is usually all a customer needs to hear before trying it.
Commercial Details
Size: 100 ml Eau de Parfum spray
Concentration: Eau de Parfum (EDP) — house known in the category for high longevity and strong projection
Origin: Lattafa Perfumes UAE — authentic retail stock
Packaging: Sealed retail unit in original presentation box
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Masa targets buyers 18-45 across genders. Moves well through niche fragrance retail, gift shops and general beauty outlets. Sells hardest in warm months, which makes it a useful counterweight to the heavier Arabic profiles on the shelf. Natural cross-sells from this catalogue: Ansaam Silver, ASAD PERFUMED M SPRAY, Musk Mood, Al Awsaaf.
Positioning
Shelve it inside the Lattafa block rather than scattering it by scent family — buyers shop this house by brand, not by note. Sampling converts strongly here — customers commit far more readily after wearing it than from a blind purchase.
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Since 2013
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