Her Confession by Lattafa 10.1oz Women Air Freshener
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Order one bottle or a hundred.
Her Confession — the home-fragrance add-on at the register
Her Confession by Lattafa is the home-fragrance add-on at the register. It belongs to the Her family, of which this catalogue carries 2 references — enough to build a branded facing rather than stocking a single orphan SKU. Lattafa is the Arabic house US independents ask for by name, and it is the entry point most customers use into the category. Stocked here as authentic retail presentation, sealed and ready for shelf or online listing.
Fragrance Composition
Olfactory family: Amber Floral
Top notes: Cinnamon, Mystikal Accord
Heart notes: Jasmine, Tuberose, Incense, Mahonial
Base notes: Tonka Bean, Musk, Vanilla
Customers describe it as warm, floral and sensual — useful shorthand for staff who have to sell it in one sentence.
Commercial Details
Size: 300 ml room spray
Origin: Lattafa Perfumes UAE — authentic retail stock
Packaging: Sealed retail unit in original presentation box
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Her Confession targets female buyers 18-45. Moves well through beauty boutiques, salons and gift retail. Low ticket and high repeat — this is basket-filler rather than a destination purchase. Natural cross-sells from this catalogue: Lattafa Air Freshener, Yara Moi, Hayaati.
Positioning
Shelve it inside the Lattafa block rather than scattering it by scent family — buyers shop this house by brand, not by note. Facing the Her line together drives the multi-bottle purchase, which is the norm in this price band. Position it beside the matching eau de parfum as an add-on: it lifts ticket size without asking the buyer for a second decision. Sampling converts strongly here — customers commit far more readily after wearing it than from a blind purchase.
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