Flower Red Edition by Kenzo 1.7oz Women EDT Spray
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Flower Red Edition by Kenzo 1.7oz Women EDT Spray — an edition people search for by name
Flower Red Edition by Kenzo 1.7oz Women EDT Spray is the 50 ml Eau de Toilette of Flower Red Edition. Flower is the pillar of the house: the tilted bottle with the red poppy, launched in 2000, is the image most shoppers picture when they hear the name Kenzo. Around it the house has built a long run of variations, and they sell as a family.
Why stock it: limited Kenzo editions are sold for a limited time and then leave the department stores. The customer who missed it, or wants another bottle, comes looking for it later, and that search is where an independent store wins the sale.
Sourcing: Genuine Kenzo, sourced through established distribution and shipped in original packaging.
Fragrance Composition
Olfactory family: floral
Top notes: orange, mandarin
Heart notes: frangipani, jasmine
Base notes: white musk
Worn, it comes across as a sunny citrus opening that drifts into frangipani and jasmine, finishing clean on white musk.
Kenzo does not publish a full breakdown for this one. The notes above are the ones two independent sources agree on, with the staging taken from the more detailed of the two.
Commercial Details
Size: 50 ml spray
Concentration: Eau de Toilette
Gender: Women
Line: Flower by Kenzo
Brand: Kenzo (Paris)
Presentation: Sealed in its retail carton
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Build Flower as a block, not as scattered bottles: the original in front, the variations beside it. A shopper who loves the original will look at the editions next to it, and the block reads as a destination from across the store. Strongest in warm weather and for daytime wear. Pairs well on the shelf with: Flower La Cologne, Flower Couture Edition, Flower Eau de Vie.
Positioning
Do not bury it in the general wall. List it by its full name online and keep it where a customer asking for it by name can be shown it quickly. This stock does not come back once it is gone.
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