Flower La Cologne by Kenzo 3oz Women EDC Spray
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Flower La Cologne by Kenzo 3oz Women EDC Spray — the reference behind a familiar silhouette
Flower La Cologne by Kenzo 3oz Women EDC Spray is Flower La Cologne in Eau de Cologne, 90 ml bottle. Flower is the pillar of the house: the tilted bottle with the red poppy, launched in 2000, is the image most shoppers picture when they hear the name Kenzo. Around it the house has built a long run of variations, and they sell as a family.
Why stock it: any Flower bottle benefits from the recognition of the original. The shopper already knows the poppy. What she needs from you is the version that suits her.
Sourcing: Genuine Kenzo, sourced through established distribution and shipped in original packaging.
Fragrance Composition
Olfactory family: floral citrus
Top notes: bergamot, orange, mandarin, bitter orange leaf
Heart notes: orange blossom, rose, hawthorn
Base notes: vanilla, white musk
Worn, it comes across as a citrus-forward splash, orange and bergamot over orange blossom and hawthorn, short-lived and easy.
Commercial Details
Size: 90 ml spray
Concentration: Eau de Cologne — the lightest strength in the family, made to be reapplied
Gender: Women
Line: Flower by Kenzo
Brand: Kenzo (Paris)
Presentation: Sealed in its retail carton
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Build Flower as a block, not as scattered bottles: the original in front, the variations beside it. A shopper who loves the original will look at the editions next to it, and the block reads as a destination from across the store. Strongest in warm weather and for daytime wear. Pairs well on the shelf with: Flower Eau de Vie, Flower L'Absolue, Flower L'Elixir.
Positioning
Keep it with the other Flower by Kenzo references, because customers shop this house by line and by bottle shape.
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