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The Scent Parfum by Hugo Boss 1.7oz Women EDP Spray
$50.49
Sale price
$50.49
Regular price
$131.99
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"Came sealed and exactly like the ones from the department store. My customers always ask if it's original and now I can say yes with no doubt."
"This one lasts all day on the skin. That's the kind of thing that gets me repeat buyers, they come back for the same scent."
"Sells fast for me every time. Good price point so I still make solid margin even when I keep mine competitive."
"Ordered this a few times now and it's always the same quality. No surprises, which is exactly what I need to keep stocking it."
The Scent Parfum — a shelf anchor rather than a gamble
The Scent Parfum by Hugo Boss is a shelf anchor rather than a gamble. It belongs to the The Scent line, of which this catalogue carries 18 references — enough to build a branded facing rather than stocking a single orphan SKU. These are catalogue staples with decades of advertising behind them. The customer walks to the counter already decided; the retailer only has to have it in stock.
Sealed retail stock, original presentation. No margin on a counterfeit ever covers the customer it costs you, least of all on names people have worn for years.
Fragrance Composition
Olfactory family: Floral Fruity Gourmand
Top notes: peach, freesia
Heart notes: osmanthus, labdanum
Base notes: cocoa
It wears honeyed and velvety with a deep cocoa warmth. Put that on the shelf talker and it does most of the selling.
Commercial Details
Size: 50 ml spray
Concentration: Eau de Parfum (EDP)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Hugo Boss stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
The Scent Parfum targets female buyers 18-55. Moves well through perfumerias, beauty boutiques and gift retail. Sells steadily but peaks in the colder half of the year, when richer compositions dominate the counter. Natural cross-sells from this catalogue: The Scent Intense, The Scent Absolute, The Scent Magnetic, Femme.
Positioning
Give Hugo Boss a block of its own at eye level. This is a house customers come in naming, and the ones who have to hunt for it often leave and buy it somewhere else. Group the The Scent line in one block — the flankers sell to the customer who already owns the original. Hold your price near the market: at this level of recognition the customer is buying the name, and a deep discount reads as a reason to doubt the bottle rather than a reason to buy it.
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