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Uomo Acqua by Guess 3.4oz Men EDT Spray
$26.99
Sale price
$26.99
Regular price
$62.99
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"Came sealed and exactly like the ones from the department store. My customers always ask if it's original and now I can say yes with no doubt."
"This one lasts all day on the skin. That's the kind of thing that gets me repeat buyers, they come back for the same scent."
"Sells fast for me every time. Good price point so I still make solid margin even when I keep mine competitive."
"Ordered this a few times now and it's always the same quality. No surprises, which is exactly what I need to keep stocking it."
Uomo Acqua — a volume line item — this is where a perfumeria makes its unit count
Uomo Acqua by Guess is a volume line item — this is where a perfumeria makes its unit count. It belongs to the Uomo line, of which this catalogue carries 5 references, inside a Guess range of 126 in all — enough to build a branded block instead of stocking one orphan bottle. Guess was founded in Los Angeles in 1981 by the Marciano brothers, and it built its name on denim and on black-and-white advertising that everybody recognised. The fragrances sell on that recognition, not on perfumery.
Genuine units, sealed in the original box. At this ticket a customer will not complain, they will simply not come back. That is the expensive kind of loss.
Fragrance Composition
Olfactory family: Fresh Citrus
Top notes: Lemon, Cardamom, Cucumber
Heart notes: Cypress, Juniper, Sage
Base notes: Moss, Marine Notes, Sandalwood, Palo Santo
Customers describe it as a green aquatic freshness with a dry woody base — useful shorthand for staff who have to sell it in one sentence.
Commercial Details
Size: 100 ml spray
Concentration: Eau de Toilette (EDT)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Guess stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Uomo Acqua targets male buyers 16-35. Moves well through perfumerias, mall retail, discount and gift counters. Sells hardest in the hot half of the year; a daytime choice. Natural cross-sells from this catalogue: Uomo Intenso, Uomo, Forever, Dare.
Positioning
Guess earns a wide, low block rather than a premium facing. It is an entry-price brand, and the way it makes money is depth of choice: the shopper who can see eight of them buys one. Keep the Uomo references together, because the whole point of this line is that the customer chooses inside it. On price you can and should be competitive here — Guess is a price-led brand and the customer is comparing. Make your margin on the units and on the mist that goes in the same bag.
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