Vetiver 3-Piece Set by Guerlain 3.3oz Men EDT Spray
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Vetiver 3-Piece Set — a pre-packed set with a higher ticket than any single bottle
Vetiver 3-Piece Set by Guerlain is a pre-packed set with a higher ticket than any single bottle. It belongs to the Vetiver line, of which this catalogue carries 7 references — enough to build a branded facing rather than stocking a single orphan SKU. Guerlain moves on reputation rather than on advertising, which makes it a permanent facing rather than a seasonal buy. The customers who know it come back on their own.
Genuine units, sealed in the original box. A fake does not cost you one sale; it costs the customer who wore it and told a friend. At Guerlain's ticket, that customer is worth too much to risk.
Fragrance Composition
Olfactory family: Woody Citrus Aromatic
Top notes: bergamot, lemon, orange, neroli, coriander
Heart notes: vetiver, cedarwood, nutmeg, pepper
Base notes: tobacco, tonka bean, capsicum
The overall impression is crisp citrus opening over earthy tobacco and vetiver, and that is what closes the sale at the counter.
Commercial Details
Size: 100 ml set
Concentration: Eau de Toilette (EDT)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Guerlain stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Vetiver 3-Piece Set targets male buyers 18-55. Moves well through perfumerias, barbershops and department-adjacent retail. The set format concentrates its volume around gift occasions, where the higher ticket does the work. Natural cross-sells from this catalogue: Vetiver, Vetiver Extreme, Du Coq, Homme Intense.
Positioning
Give Guerlain a block of its own at eye level. This is a house customers come in naming, and the ones who have to hunt for it often leave and buy it somewhere else. Group the Vetiver line in one block — the flankers sell to the customer who already owns the original. Hold your price near the market: at this level of recognition the customer is buying the name, and a deep discount reads as a reason to doubt the bottle rather than a reason to buy it.
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