Skip to product information
L'Heure Bleue by Guerlain 2.5oz Women EDP Spray
$63.99
Sale price
$63.99
Regular price
$170.99
100% Authentic
Verified before every shipment.
No Signup, No Minimum
Order one bottle or a hundred.
Flat $35 Shipping
Order one bottle or a hundred.
"Came sealed and exactly like the ones from the department store. My customers always ask if it's original and now I can say yes with no doubt."
"This one lasts all day on the skin. That's the kind of thing that gets me repeat buyers, they come back for the same scent."
"Sells fast for me every time. Good price point so I still make solid margin even when I keep mine competitive."
"Ordered this a few times now and it's always the same quality. No surprises, which is exactly what I need to keep stocking it."
L'Heure Bleue — a reference that needs no explaining at the counter
L'Heure Bleue by Guerlain is a reference that needs no explaining at the counter. It belongs to the L'Heure line, of which this catalogue carries 2 references — enough to build a branded facing rather than stocking a single orphan SKU. Guerlain is the oldest perfume house still trading, and Shalimar has been in continuous production since 1925. A customer who asks for it is not shopping around — they are replacing a bottle.
Every unit is authentic and sealed. The higher the price, the more the customer is paying for certainty as much as for scent — so being able to stand behind the bottle is part of what you sell.
Fragrance Composition
Olfactory family: Ambery Floral
Top notes: aniseed, bergamot
Heart notes: neroli, carnation, ylang ylang, rose, violet
Base notes: iris, vanilla, benzoin, tonka bean, musk
It wears melancholy powdered orange blossom and vanilla. Put that on the shelf talker and it does most of the selling.
Commercial Details
Size: 75 ml spray
Concentration: Eau de Parfum (EDP)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Guerlain stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
L'Heure Bleue targets female buyers 18-55. Moves well through perfumerias, beauty boutiques and gift retail. A cool-weather performer above all — it sells hardest when buyers reach for something with weight. Natural cross-sells from this catalogue: Aqua Allegoria Forte Nerolia Vetiver, Aqua Allegoria Rosa Rossa Harvest, Aqua Allegoria Nerolia Bianca, Abeille.
Positioning
Give Guerlain a block of its own at eye level. This is a house customers come in naming, and the ones who have to hunt for it often leave and buy it somewhere else. Group the L'Heure line in one block — the flankers sell to the customer who already owns the original. Hold your price near the market: at this level of recognition the customer is buying the name, and a deep discount reads as a reason to doubt the bottle rather than a reason to buy it.
Why Resellers Choose Us
Ships in 1-2 Days
Real stock in our own warehouse.
Built for Your Margin
True distributor pricing.
100+ Brands, One Order
Designer, arabic, niche and more.
Since 2013
A decade supplying resellers.
YOUR FRAGRANCE INVENTORY STARTS HERE