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Givenchy III 3.3oz Women EDT Spray
$74.49
Sale price
$74.49
Regular price
$200.99
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"Came sealed and exactly like the ones from the department store. My customers always ask if it's original and now I can say yes with no doubt."
"This one lasts all day on the skin. That's the kind of thing that gets me repeat buyers, they come back for the same scent."
"Sells fast for me every time. Good price point so I still make solid margin even when I keep mine competitive."
"Ordered this a few times now and it's always the same quality. No surprises, which is exactly what I need to keep stocking it."
Givenchy III — a bottle the house has stopped making — what you hold is what there is
Givenchy III is a bottle the house has stopped making — what you hold is what there is. This catalogue carries 130 Givenchy references in all, of which 47 belong to the pillars the house still advertises and the rest to its archive. Hubert de Givenchy opened the house in 1952 and dressed Audrey Hepburn for the rest of her career. L'Interdit was made for her in 1957, and the house still sells it — that is a seventy-year-old story a shop assistant can tell in one sentence.
Authentic, sealed original stock. On a discontinued reference the box matters twice over: the customer is often replacing a bottle they have worn for years, and they will know immediately if the juice is not it.
Fragrance Composition
Olfactory family: Chypre Floral
Top notes: Bergamot, Mandarin, Peach, Galbanum, Hyacinth, Gardenia
Heart notes: Jasmine, Rose, Lily of the Valley, Orris
Base notes: Oakmoss, Patchouli, Amber, Sandalwood
On skin it reads as a green, mossy floral chypre with a powdery iris core. Lead with that when a shopper asks what it smells like.
Commercial Details
Size: 100 ml spray
Availability: Discontinued by the house — not reorderable from Givenchy
Concentration: Eau de Toilette (EDT)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Givenchy stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Givenchy III targets female buyers 18-45. Moves well through perfumerias, beauty boutiques and gift retail. A discontinued reference turns slower than a current pillar, but it comes with no price competition and a buyer looking specifically for it. Price it on scarcity rather than on volume. Natural cross-sells from this catalogue: L'Interdit Rouge, Very Irresistible Happy 10 Years Roses, Irresistible, Eaudemoiselle.
Positioning
Do not give a discontinued reference prime facing — it will not pull traffic on its own. Keep it where a customer who asks for it by name can be shown it, and let the listing do the finding: people hunting a retired fragrance search for it rather than browse for it. On price you have room here that you do not have on the pillars: nobody else can restock this, so there is no reason to lead down on it.
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