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Gentleman Reserve Privee 3-Piece Set by Givenchy 3.3oz Men EDP Spray
$85.49
Sale price
$85.49
Regular price
$233.99
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"Came sealed and exactly like the ones from the department store. My customers always ask if it's original and now I can say yes with no doubt."
"This one lasts all day on the skin. That's the kind of thing that gets me repeat buyers, they come back for the same scent."
"Sells fast for me every time. Good price point so I still make solid margin even when I keep mine competitive."
"Ordered this a few times now and it's always the same quality. No surprises, which is exactly what I need to keep stocking it."
Gentleman Reserve Privee — a multi-piece set aimed straight at the gift customer
Gentleman Reserve Privee by Givenchy is a multi-piece set aimed straight at the gift customer. It belongs to the Gentleman line, of which this catalogue carries 16 references, inside a Givenchy range of 130 in all — enough to shelf the house as a block rather than as a single bottle. L'Interdit has been relaunched twice — 1957, then 2018 — and Gentleman three times since 1974. It is worth knowing which version a customer means, because the juices are not the same and the boxes look alike.
Authentic, sealed, original presentation. L'Interdit and Gentleman are among the most copied bottles in the designer tier, precisely because the shapes are so recognisable. At this price a customer will risk an unknown seller once — being the seller they do not have to risk is what you are selling.
Fragrance Composition
Olfactory family: Woody Ambery
Top notes: Bergamot, Whisky Absolute
Heart notes: Chestnut, Orris, Benzoin
Base notes: Cedarwood, Vetiver, Patchouli
Expect it to come across as a boozy iris warmth wrapped in amber woods, which is what brings the customer back for a second bottle.
Commercial Details
Size: 100 ml set
Concentration: Eau de Parfum (EDP)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Givenchy stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Gentleman Reserve Privee targets male buyers 20-50. Moves well through perfumerias, department-adjacent retail and gift counters. The set format concentrates its volume around gift occasions, where the higher ticket does the work for you. Natural cross-sells from this catalogue: Gentleman, Gentleman Cologne, Gentleman Intense, Blue Label.
Positioning
Put the current Givenchy pillars at eye level and give them room. These are the bottles the house is advertising, so the customer is often already looking for them when they walk in, and the facing only has to confirm you have it. Group the Gentleman references together, because the flankers sell to the customer who already owns the original. On price, stay near the market. A Givenchy pillar is bought partly on the campaign, and a deep discount tells the customer the bottle is not what they saw in the advert.
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