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Dior Addict Purple Glow by Christian Dior 1.7oz Women EDP Spray
$103.49
Sale price
$103.49
Regular price
$284.99
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"Came sealed and exactly like the ones from the department store. My customers always ask if it's original and now I can say yes with no doubt."
"This one lasts all day on the skin. That's the kind of thing that gets me repeat buyers, they come back for the same scent."
"Sells fast for me every time. Good price point so I still make solid margin even when I keep mine competitive."
"Ordered this a few times now and it's always the same quality. No surprises, which is exactly what I need to keep stocking it."
Dior Addict Purple Glow — a pillar of the designer wall
Dior Addict Purple Glow by Christian Dior is a pillar of the designer wall. It belongs to the Dior Addict line, of which this catalogue carries 9 references — enough to build a branded facing rather than stocking a single orphan SKU. A Dior bottle on the shelf does work beyond its own sale — it tells the customer the store is serious, which makes everything around it easier to sell.
Sealed retail stock, original presentation. No margin on a counterfeit ever covers the customer it costs you — least of all on a house people buy as a gift.
Fragrance Composition
Olfactory family: Fruity Floral Gourmand
Top notes: Raspberry
Heart notes: Tuscan Iris
Base notes: Vanilla Whipped Cream
Expect it to come across as candied iris and berry, magnetic and intense, which is what brings the customer back for a second bottle.
Commercial Details
Size: 50 ml spray
Concentration: Eau de Parfum (EDP)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Christian Dior stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Dior Addict Purple Glow targets female buyers 18-50. Moves well through perfumerias, beauty boutiques and gift retail. Sells at an even pace year-round, which makes it easy to forecast and easy to reorder. Natural cross-sells from this catalogue: Dior Addict, Dior Addict Eau Fraiche, Dior Addict Rosy Glow, Dior Miniatures 5-Piece Set.
Positioning
Give Dior its own block at eye level rather than filing it by scent family — this is the house customers name when they walk in, and the ones who have to hunt for it often leave without it. Group the Dior Addict line in one block — the flankers sell to the customer who already owns the original. Hold your price near the market: at this level of recognition the customer is buying the name, and a deep discount reads as a reason to doubt the bottle rather than a reason to buy it.
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