Sauvage Cool by Christian Dior 3.4oz Men EDT Spray
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Sauvage Cool — a name customers walk in already asking for
Sauvage Cool by Christian Dior is a name customers walk in already asking for. It belongs to the Sauvage line, of which this catalogue carries 27 references — enough to build a branded facing rather than stocking a single orphan SKU. Dior sits at the top of the designer tier, and the price your customer expects to pay reflects that. Stocking it lifts how the whole shelf reads, not just this one facing.
Genuine units, sealed in the original box. A fake Dior does not cost you one sale; it costs the customer who wore it and told a friend. That is the real number, and it is why sourcing comes before price here.
Fragrance Composition
Olfactory family: Aromatic Fougere
Top notes: Grapefruit, Bergamot, Pink Pepper
Heart notes: Lavender, Geranium, Sichuan Pepper, Vetiver
Base notes: Ambroxan, Cedar, Patchouli, Elemi
On skin it reads as crisp cooling fresh. Lead with that when a shopper asks what it smells like.
Commercial Details
Size: 100 ml spray
Concentration: Eau de Toilette (EDT)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Christian Dior stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Sauvage Cool targets male buyers 20-50. Moves well through perfumerias, barbershops and department-adjacent retail. Its season is warm weather — light enough that customers reach for it when richer scents feel like too much. Natural cross-sells from this catalogue: Sauvage Forte, Sauvage, Sauvage The Cleanser, Dior Homme Sport.
Positioning
Give Dior its own block at eye level rather than filing it by scent family — this is the house customers name when they walk in, and the ones who have to hunt for it often leave without it. Group the Sauvage line in one block — the flankers sell to the customer who already owns the original. Hold your price near the market: at this level of recognition the customer is buying the name, and a deep discount reads as a reason to doubt the bottle rather than a reason to buy it.
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