Eternity Summer 2017 by Calvin Klein 3.4oz Unisex EDP Spray
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Order one bottle or a hundred.
Eternity Summer 2017 — one of the few bottles that sells itself off the shelf
Eternity Summer 2017 by Calvin Klein is one of the few bottles that sells itself off the shelf. It belongs to the Eternity line, of which this catalogue carries 40 references — enough to build a branded facing rather than stocking a single orphan SKU. Calvin Klein occupies a spot almost no other designer house does: department-store recognition at a price a walk-in customer will actually pay on impulse. That combination is what makes it turn.
Every unit is authentic and sealed. On a house this recognisable the buyer knows what it should smell like, so a counterfeit gets caught — and it gets caught at your counter, not ours.
Fragrance Composition
Olfactory family: Floral Aquatic Woody
Top notes: bergamot, desert rose, star anise
Heart notes: osmanthus, saffron, water notes
Base notes: musk, olibanum, sandalwood, vetiver
The result is airy and salty-spiced, breezy floral — that one line is usually all a customer needs to hear before trying it.
Commercial Details
Size: 100 ml spray
Concentration: Eau de Parfum (EDP)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Calvin Klein stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Eternity Summer 2017 targets buyers 16-45 across genders. Moves well through perfumerias, mall retail and gift counters. Its season is warm weather — light enough that customers reach for it when richer scents feel like too much. Natural cross-sells from this catalogue: Eternity Summer Daze, Eternity Night, Eternity Aromatic Essence, CK Everyone.
Positioning
Give Calvin Klein a block of its own at eye level. This is a house customers come in naming, and the ones who have to hunt for it often leave and buy it somewhere else. Group the Eternity line in one block — the flankers sell to the customer who already owns the original. Hold your price near the market: at this level of recognition the customer is buying the name, and a deep discount reads as a reason to doubt the bottle rather than a reason to buy it.
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