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Eternity by Calvin Klein 6.7oz Men EDT Spray
$43.49
Sale price
$43.49
Regular price
$110.99
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"Came sealed and exactly like the ones from the department store. My customers always ask if it's original and now I can say yes with no doubt."
"This one lasts all day on the skin. That's the kind of thing that gets me repeat buyers, they come back for the same scent."
"Sells fast for me every time. Good price point so I still make solid margin even when I keep mine competitive."
"Ordered this a few times now and it's always the same quality. No surprises, which is exactly what I need to keep stocking it."
Eternity — a name customers walk in already asking for
Eternity by Calvin Klein is a name customers walk in already asking for. It belongs to the Eternity line, of which this catalogue carries 40 references — enough to build a branded facing rather than stocking a single orphan SKU. Calvin Klein is the reliable middle of a fragrance section: recognised enough that nobody needs convincing, priced low enough that the sale closes without a second visit.
Sealed retail stock, original presentation. No margin on a counterfeit ever covers the customer it costs you, least of all on names people have worn for years.
Fragrance Composition
Olfactory family: Aromatic Fougere Woody
Top notes: lavender, lemon, bergamot, mandarin orange
Heart notes: sage, basil, geranium, coriander, jasmine, orange blossom
Base notes: sandalwood, Brazilian rosewood, vetiver, amber, musk
Expect it to come across as classic and clean-shaven, timeless barbershop freshness, which is what brings the customer back for a second bottle.
Commercial Details
Size: 200 ml spray
Concentration: Eau de Toilette (EDT)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Calvin Klein stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Eternity targets male buyers 18-55. Moves well through perfumerias, barbershops and department-adjacent retail. Sells at an even pace year-round, which makes it easy to forecast and easy to reorder. Natural cross-sells from this catalogue: Eternity Summer Daze, Eternity Night, Eternity Aromatic Essence, Dark Obsession.
Positioning
Give Calvin Klein a block of its own at eye level. This is a house customers come in naming, and the ones who have to hunt for it often leave and buy it somewhere else. Group the Eternity line in one block — the flankers sell to the customer who already owns the original. Hold your price near the market: at this level of recognition the customer is buying the name, and a deep discount reads as a reason to doubt the bottle rather than a reason to buy it.
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Since 2013
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