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CK Everyone by Calvin Klein 6.7oz Unisex EDP Spray
$37.49
Sale price
$37.49
Regular price
$92.99
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"Came sealed and exactly like the ones from the department store. My customers always ask if it's original and now I can say yes with no doubt."
"This one lasts all day on the skin. That's the kind of thing that gets me repeat buyers, they come back for the same scent."
"Sells fast for me every time. Good price point so I still make solid margin even when I keep mine competitive."
"Ordered this a few times now and it's always the same quality. No surprises, which is exactly what I need to keep stocking it."
CK Everyone — a name customers walk in already asking for
CK Everyone by Calvin Klein is a name customers walk in already asking for. It belongs to the CK Everyone line, of which this catalogue carries 6 references — enough to build a branded facing rather than stocking a single orphan SKU. These are catalogue staples with three decades of advertising behind them. The customer walks to the counter already decided; the retailer only has to have it in stock.
Authentic, sealed, original presentation. CK One and Eternity are among the most counterfeited bottles in the category precisely because they are so widely known — which makes where you buy your stock the decision that matters most here.
Fragrance Composition
Olfactory family: Citrus Green Woody
Top notes: orange
Heart notes: black tea
Base notes: haitian vetiver
The overall impression is bright citrus over dry tea and clean woods, and that is what closes the sale at the counter.
Commercial Details
Size: 200 ml spray
Concentration: Eau de Parfum (EDP)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Calvin Klein stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
CK Everyone targets buyers 16-45 across genders. Moves well through perfumerias, mall retail and gift counters. Rotates all year with no real dead season — the kind of reference that keeps turning between launches. Natural cross-sells from this catalogue: CK Everyone 3-Piece Set, CK One Summer 2019, CK One Summer 2020, CK One Collector.
Positioning
Give Calvin Klein a block of its own at eye level. This is a house customers come in naming, and the ones who have to hunt for it often leave and buy it somewhere else. Group the CK Everyone line in one block — the flankers sell to the customer who already owns the original. Hold your price near the market: at this level of recognition the customer is buying the name, and a deep discount reads as a reason to doubt the bottle rather than a reason to buy it.
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