Perfumista Avenue by Bond No.9 3.3oz Women EDP Spray
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Perfumista Avenue — a high-ticket line item that lifts the average sale of the whole shelf
Perfumista Avenue by Bond No. 9 is a high-ticket line item that lifts the average sale of the whole shelf. This catalogue carries it in 2 presentations, inside a Bond No. 9 range of 152 in all — enough to build the brand a facing of its own rather than stocking one orphan bottle. Bond No. 9 is stocked at Saks, Neiman Marcus, Bergdorf Goodman and Harrods, which is the reference point a wholesale buyer needs: this is a name that sits beside the prestige houses, not below them.
Authentic, sealed, original presentation. Bond No. 9 is faked constantly, precisely because the retail price is high and the bottle is distinctive. At this ticket the customer inspects the box before they inspect the juice, so where you buy your stock is the decision that matters most here.
Fragrance Composition
Olfactory family: Floral Woody
Top notes: Davana, Nutmeg, Saffron, Red Plum
Heart notes: Rose Oil, Rose Water, Peony, Jasmine
Base notes: Patchouli, Musk, Amber, Mate
It wears rich and leather-tinged, a spiced rose trailing warm amber. Put that on the shelf talker and it does most of the selling.
Commercial Details
Size: 100 ml spray
Concentration: Eau de Parfum (EDP)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Bond No. 9 stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Perfumista Avenue targets female buyers 25-55 in the niche and premium segment. Moves well through niche perfumerias, beauty boutiques and gift retail. Its season is cool weather — this is the profile customers reach for once the temperature drops. Natural cross-sells from this catalogue: Madison Square Park, The Scent of Peace, High Line, Lexington Avenue.
Positioning
Bond No. 9 does not sell from a shelf the customer has to hunt through. Give the house a block of its own, above the designer stock and where the bottles are visible, and keep something open to spray. This is a line customers discover in the shop rather than arrive asking for, so the bottle being seen and smelled is the whole mechanism. Hold your price. Bond No. 9 lives on the perception that it is worth several times a designer bottle, and a deep discount does not read as a bargain here — it reads as a reason to doubt the bottle.
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