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New York Nights by Bond No.9 3.3oz Unisex EDP Tester
$139.49
Sale price
$139.49
Regular price
$389.99
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"Came sealed and exactly like the ones from the department store. My customers always ask if it's original and now I can say yes with no doubt."
"This one lasts all day on the skin. That's the kind of thing that gets me repeat buyers, they come back for the same scent."
"Sells fast for me every time. Good price point so I still make solid margin even when I keep mine competitive."
"Ordered this a few times now and it's always the same quality. No surprises, which is exactly what I need to keep stocking it."
New York Nights — a tester unit for the sampling counter
New York Nights by Bond No. 9 is a tester unit for the sampling counter. It belongs to the New York line, of which this catalogue carries 16 references, inside a Bond No. 9 range of 152 in all — enough to build the brand a facing of its own rather than stocking one orphan bottle. The catalogue is unusually deep — well over a hundred references, many of them discontinued and never reissued. For a distributor that is an advantage: a bottle a competitor cannot reorder is a bottle you can price on your own terms.
Authentic tester stock. Testers let you put a four-hundred-dollar fragrance on a customer's wrist without opening a sellable unit — which on Bond No. 9 is the difference between sampling the line and not sampling it.
Fragrance Composition
Olfactory family: Floral Gourmand
Top notes: Jasmine, Gardenia, Carnation
Heart notes: Patchouli, Sandalwood, Marine Accord
Base notes: Coffee, Caramel
On skin it reads as opulent and after-dark, white flowers poured over sweet coffee. Lead with that when a shopper asks what it smells like.
Commercial Details
Size: 100 ml spray
Concentration: Eau de Parfum (EDP)
Presentation: Tester unit — original juice, plain or reduced outer box, intended for counter sampling
Authenticity: Genuine Bond No. 9 stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
New York Nights targets buyers 25-55 across genders, in the niche segment. Moves well through niche perfumerias, concept stores and hotel retail. Tester units carry a lower cost per bottle, which on a niche house is what makes keeping the counter sampled affordable at all. Natural cross-sells from this catalogue: New York Amber, New York Musk, New York Oud, Greenpoint.
Positioning
Bond No. 9 does not sell from a shelf the customer has to hunt through. Give the house a block of its own, above the designer stock and where the bottles are visible, and keep something open to spray. This is a line customers discover in the shop rather than arrive asking for, so the bottle being seen and smelled is the whole mechanism. Group the New York references together — a customer who likes one of them will usually try the next. Keep the tester open on the counter and the sealed units behind it; that pairing is what turns a sniff into a sale. Hold your price. Bond No. 9 lives on the perception that it is worth several times a designer bottle, and a deep discount does not read as a bargain here — it reads as a reason to doubt the bottle.
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