Madison Square Park by Bond No.9 3.3oz Women EDP Spray

Madison Square Park — one of the few names that lets a perfumeria charge niche prices

Madison Square Park by Bond No. 9 is one of the few names that lets a perfumeria charge niche prices. It belongs to the Madison line, of which this catalogue carries 6 references, inside a Bond No. 9 range of 152 in all — enough to build the brand a facing of its own rather than stocking one orphan bottle. The house builds its eaux de parfum at around twenty percent concentration, well above the usual designer eau de parfum, and says so openly. Customers notice the difference in how long it lasts, and that is the argument that closes the second bottle.

Every unit is authentic and sealed in its original packaging. Half of what a niche customer pays for is certainty; being able to stand behind the bottle is not a footnote to the sale, it is part of the product.

Fragrance Composition

Olfactory family: Floral Green
Top notes: Grape Hyacinth, Huckleberry, Prairie Dropseed Grass
Heart notes: Red Leaf Rose, Red Hunter Tulips
Base notes: Hoptree, Teakwood

Expect it to come across as dewy and green, with a voluptuous rose blooming over crisp woods, which is what brings the customer back for the full bottle.

Commercial Details

Size: 100 ml spray
Concentration: Eau de Parfum (EDP)
Presentation: Sealed retail unit in its original box
Authenticity: Genuine Bond No. 9 stock
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle

Retailer Insights

Madison Square Park targets female buyers 25-55 in the niche and premium segment. Moves well through niche perfumerias, beauty boutiques and gift retail. A warm-weather mover — light enough that customers reach for it when richer scents feel like too much. Natural cross-sells from this catalogue: Madison Avenue, Madison Soiree, Central Park South, Chinatown.

Positioning

Bond No. 9 does not sell from a shelf the customer has to hunt through. Give the house a block of its own, above the designer stock and where the bottles are visible, and keep something open to spray. This is a line customers discover in the shop rather than arrive asking for, so the bottle being seen and smelled is the whole mechanism. Group the Madison references together — a customer who likes one of them will usually try the next. Hold your price. Bond No. 9 lives on the perception that it is worth several times a designer bottle, and a deep discount does not read as a bargain here — it reads as a reason to doubt the bottle.