Checkmate Queen by Armaf 3.4oz Women EDP Spray
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Order one bottle or a hundred.
Checkmate Queen — a floral with wide appeal and low return rate
Checkmate Queen by Armaf is a floral with wide appeal and low return rate. It belongs to the Checkmate line, of which this catalogue carries 2 references — enough to build a branded facing rather than stocking a single orphan SKU. Armaf, from Sterling Parfums UAE, is the brand that turns a browser into a buyer: the quality answers the price question before the customer asks it. Stocked here as authentic retail presentation, sealed and ready for shelf or online listing.
Fragrance Composition
Olfactory family: Floral Woody
Top notes: Tuberose, Green Notes
Heart notes: Fig, Spices
Base notes: Sandalwood, Powdery Notes
The result is elegant, floral and feminine — that one line is usually all a customer needs to hear before trying it.
Commercial Details
Size: 100 ml spray
Concentration: Eau de Parfum (EDP) — Armaf builds for longevity and projection, which is the first thing customers comment on
Origin: Sterling Parfums UAE — authentic retail stock
Packaging: Sealed retail unit in original presentation box
Case pack: Individual + case discounts starting at 12 units
Terms: Flat $35 shipping on all orders, no minimums, no membership. 3% off when paying by Zelle
Retailer Insights
Checkmate Queen targets female buyers 18-45. Moves well through beauty boutiques, salons and gift retail. A genuinely year-round seller; it does not depend on any one season to move. Natural cross-sells from this catalogue: Checkmate King, The Pride Rouge, The Pride, Infinity Gold.
Positioning
Armaf sells on comparison: put it where the customer can smell it against what they already know, because the price does the rest. Face the Checkmate line together — buyers who like one almost always take a second. Sampling is what converts here; the bottle alone rarely does.
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